Press Release

Zee TV launches a show that epitomizes women power in India

On the 18th of August, 2009, Zee TV unravels its new show 'Ek Veer Stree ki Kahaani... Jhansi Ki Rani' - the story of an ordinary girl who went on to become an extraordinary ruler. Her defiance against the British is exemplary even today. The fervour that she aroused gave birth to various leaders and revolutionaries who finally freed our nation from the British. Through this venture, Zee TV attempts to bring forth the various facets of this remarkable woman which are yet unknown to people. The Rani is shown as a mother, as a wife, as a daughter, as a warrior and essays all the roles with equal aplomb. The show is a tribute to her bravery, gallantry and patriotism.

Born as Manikarnika, Lakshmi Bai, also known as 'Manu' was the daughter of a Maharashtrian Brahmin Moropant Tambey from Varanasi. While the other girls of her age chose to do household chores, she played and defeated the local boys in muddy matches of kabaddi. She married Gangadhar Rao, who was the Raja of Jhansi, at a very tender age. It was after her husband's untimely demise, while she was still an adolescent that the agile Rani became a true warrior and an epitome of women's power in the country. In this historical tale, Zee TV attempts to portray how an ordinary woman became an extraordinary exponent of Indian freedom movement.

Speaking on the launch, Mr. Nitin Vaidya, COO of ZEEL and Business Head of Zee TV said, "Rani Lakshmi Bai was an icon of the Indian Independence movement. The new show on ZEE TV will present it from an outlook that will definitely leave its audience inspired. It will talk about how a simple girl turned out to be a revolutionary by merely making difficult choices. In this time and age where shows are adopting western content to grab eyeballs, ZEE TV, the original architect of Indian TV entertainment has yet again broken clutter with a story of the famous Indian warrior told differently. The topic has been well researched and even the minutest of details have been borne in mind so as to capture the true essence of that era. I see the Rani as an inspiration to every woman of today, who wants to carve a niche for herself, while simultaneously taking care of her family. The topic is very much relevant in contemporary times, when women are being inflicted with so many atrocities. The show has been shot extensively across 4 states - Gujarat, Maharashtra, Madhya Pradesh and Rajasthan with opulent sets and ostentatious presentations. Jhansi Ki Rani was an inspiration for the women of her times to make themselves stronger; a response she still does not fail to elicit."

Zee has always strived to be a guiding force and select topics which are not only pragmatic but also ingrained in our culture, ethos and tradition. By presenting the life story of Rani Lakshmi Bai on the eve of Independence Day, this is another step forward to preserve the rich custom and tradition of India.

The show is being produced by Contiloe Films and boasts of some established theatre and television personalities like Aruna Irani, Shailesh Datar, Ravindra Mankane, to name a few.

About Zee TV

Zee TV, the flagship channel of Zee Network was launched in October 1992. With a reach of more than 167 countries and access to more than 500 million viewers globally, Zee TV has created strong brand equity and is the largest media franchise serving the South Asian diaspora. Within sixteen years of its launch, Zee TV has driven the growth of the satellite and cable industry in India. Since its inception the channel has introduced some path breaking programs like Sa Re Ga Ma Pa, Saat Phere, Choti Bahu, Lux Dance India Dance and recently launched 'Agle Janam Mohe Bitiya Hi Kijo', 'Aap Ki Antara' and 'Pavitra Rishta' to name a few. The popularity of Zee arises from its understanding of Indian culture and beliefs, which are depicted in its programming. Zee TV is being distributed by Zee Turner

Tune into 'Ek Veer Stree ki Kahaani... Jhansi Ki Rani'
Premiering on 18th August, Tuesday to Friday at 8pm

ABOUT THE SHOW


Ek Veer Stree ki Kahaani... Jhansi Ki Rani is the story of an ordinary girl who went on to become an extraordinary ruler. Her defiance against the British is exemplary even today. The fervor that she aroused gave birth to various leaders and revolutionaries who finally freed our nation from the British.

The show attempts to bring forth the various facets of this remarkable woman which are yet unknown to people. The Rani is shown as a mother, as a wife, as a daughter, as a warrior and essays all the roles with equal aplomb. The show is a tribute to her bravery, gallantry and patriotism.

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